Effect of marketing activities, benefits, risks, confusion due to over-choice, price, quality and consumer trust on online tourism purchasing

Pappas, Nikolaos (2015) Effect of marketing activities, benefits, risks, confusion due to over-choice, price, quality and consumer trust on online tourism purchasing. Journal of Marketing Communications. ISSN 1352-7266

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Item Type: Article
Subjects: Tourism > Tourism
Divisions: Faculty of Business and Law > Department of Tourism
International Centre for Research in Innovation, Sustainability and Entrepreneurship
Depositing User: Nikolaos Pappas
Date Deposited: 12 Aug 2016 07:46
Last Modified: 29 Sep 2017 08:25
URI: http://sure.sunderland.ac.uk/id/eprint/6489

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