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Sunderland Repository records the research produced by the University of Sunderland including practice-based research and theses.

Negotiable bodies: employer perceptions of visible body modifications

Uzunogullari, Serkan and Brown, Alyssa Eve (2020) Negotiable bodies: employer perceptions of visible body modifications. Current Issues in Tourism. pp. 1-14. ISSN 1747-7603

Item Type: Article


This study investigates the relationship between tourism and hospitality manager’s perceptions of visible body modification (VBM) and recruitment and operational practices. It examines how managers evaluate, recruit and manage the appearance of employees with VBM. Qualitative research was undertaken, consisting of 14 semi-structured interviews with tourism managers in the North East of England. The interviews were thematically coded and analysed. It is demonstrated that managers recognize VBM as expressions of socio-cultural trends, however their personal experiences, values, expectations, knowledge and attitudes towards VBM may influence hiring practices. Organizations must continue to review their recruitment and operational policies to reflect the evolving socio-cultural values in contemporary society to be more inclusive and provide guidance and clarity concerning VBM. This study offers some important insights into the phenomena by developing an understanding of employees with VBM from the employer’s lens, exploring employers’ perceptions through their personal emotions, assumptions, misconceptions and societal expectations of the modern world.

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Additional Information: ** From Crossref via Jisc Publications Router ** History: epub 27-07-2020; issued 27-07-2020.
Uncontrolled Keywords: Tourism, Leisure and Hospitality Management, Geography, Planning and Development
SWORD Depositor: Publication Router
Depositing User: Publication Router


Item ID: 12382
Identification Number:
ISSN: 1747-7603
Official URL:

Users with ORCIDS

ORCID for Serkan Uzunogullari: ORCID iD
ORCID for Alyssa Eve Brown: ORCID iD

Catalogue record

Date Deposited: 18 Aug 2020 06:48
Last Modified: 09 Jan 2022 03:38


Author: Serkan Uzunogullari ORCID iD
Author: Alyssa Eve Brown ORCID iD

University Divisions

Faculty of Business, Law and Tourism > Sunderland Law School

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