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Shimpai Muyou: Confronting Child Suicides in Japan through a Serious Game & School-Based Intervention

Paracha, Samiullah, Hall, Lynne, Watson, Derek, Khuram, Ayesha and Shah, Naqeeb (2023) Shimpai Muyou: Confronting Child Suicides in Japan through a Serious Game & School-Based Intervention. International Journal of Child-Computer Interaction (100612). ISSN 2212-8689

Item Type: Article


School bullying is responsible for a large number of child suicides in Japan. Serious games have proved to be effective and highly motivational educational tools capable of increasing awareness, changing behavior, reduce risk factors and even improving protective skills. This paper presents a novel approach of using both participatory design and gameplay to sensitize children (aged 7-12 years old) on bullying victimization. Action research strategy is used with intentions to improve the quality of school life in Japan through the use of a serious game called Shimpai Muyou. What makes it stand out from the rest of the crowd is that the entire intervention was design, developed and evaluated through partnering with children in a school setting. The research is largely qualitative and exploratory in nature, stemmed from interdisciplinary core ideas related to technology, education, psychology and interactive theatre. Findings from both formative and summative evaluations indicated that child-users empathically engaged with the synthetic characters, attributing a range of emotions to their actions e.g., empathy, compassion, sadness, anger etc., tackling ethical dilemmas and bullying situations with confidence. From these results, we can conclude that Shimpai Muyou is a useful and engaging school-based anti-bullying intervention.

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More Information

Uncontrolled Keywords: Serious Game; Participatory Design; Gameplay; Bullycide; Bullying Sensitization
Related URLs:
Depositing User: Derek Watson


Item ID: 16487
Identification Number:
ISSN: 2212-8689
Official URL:

Users with ORCIDS

ORCID for Lynne Hall: ORCID iD
ORCID for Derek Watson: ORCID iD

Catalogue record

Date Deposited: 07 Aug 2023 09:40
Last Modified: 29 Aug 2023 10:34


Author: Lynne Hall ORCID iD
Author: Derek Watson ORCID iD
Author: Samiullah Paracha
Author: Ayesha Khuram
Author: Naqeeb Shah

University Divisions

Faculty of Business, Law and Tourism > Sunderland Business School


Business and Management

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