Ratten, Vanessa, Hasan, Rakibul, Kumar, Deepak, Bustard, John, Ojala, Arto and Salamzadeh, Yashar (2024) Learning from artificial intelligence researchers about international business implications. Thunderbird International Business Review, 66 (2). pp. 211-219. ISSN 1096-4762
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Thunderbird Intl Bus Rev - 2024 - Ratten - Learning from artificial intelligence researchers about international business.pdf - Published Version
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Abstract
Abstract
Artificial intelligence is a dynamic and emerging form of technological innovation that has numerous ramifications for international business managers. The aim of this article is to obtain commentary from researchers about the role artificial intelligence will play in the global arena. This includes asking questions about how it will affect inter-nationalization processes and whether it will lead to more international collaboration. Well-known researchers provide advice on what international business managers should do in terms of staying competitive but also how they can integrate learning from artificial intelligence into their business operations. Lastly, suggestions for future research regarding the interplay between international business and artificial intelligence are provided.
| Item Type: | Article |
|---|---|
| Depositing User: | Yashar Salamzadeh |
| URI: | https://sure.sunderland.ac.uk/id/eprint/17411 |
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