This book provides a timely and insightful exploration of Malaysia’s Environmental Goods and Services (EGS) industry, a key pillar of the global green economy. It examines the economic, regulatory, and policy forces shaping the industry and offers a nuanced understanding of the drivers and barriers to its growth. Using a qualitative research design, the study combines document analysis, key informant interviews with business leaders, and focused group discussions with relevant Ministries. This triangulated approach provides rich, context-specific insights and allows for cross-validation of data, ensuring robust and credible findings. The book highlights how regulatory frameworks, institutional arrangements, market mechanisms, and trade policies influence EGS development and competitiveness. Focusing on Malaysia, a growing player in regional and global trade in environmental goods, it explores domestic constraints, governance challenges, and strategic opportunities that shape the industry’s trade capacity. Written in a clear and accessible style, this volume bridges academic research and practical relevance, making it an essential resource for policymakers, business leaders, and scholars seeking to understand the opportunities and challenges facing Malaysia’s EGS industry.