The complexity of marketing activities in the sharing economy

Pappas, Nikolaos (2018) The complexity of marketing activities in the sharing economy. In: Global Marketing Conference, 26-29 Jul 2018, Tokyo, Japan.

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Depositing User: Nicholas Pappas

Identifiers

Item ID: 9351

URI: http://sure.sunderland.ac.uk/id/eprint/9351

Official URL: http://gammaconference.org/2018/?ckattempt=1

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Date Deposited: 14 May 2018 14:14

Last Modified: 18 Dec 2019 16:06

Contributors

Author:

Nikolaos Pappas

University Divisions

Faculty of Business, Law and Tourism
Faculty of Business, Law and Tourism > Sunderland Business School

Subjects

Tourism > Hospitality

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