Radio, music, podcasts – BBC Sounds: Public service radio and podcasts in a platform world

Berry, Richard (2020) Radio, music, podcasts – BBC Sounds: Public service radio and podcasts in a platform world. The Radio Journal: International Studies in Broadcast and Audio Media, 18 (1). pp. 63-78. ISSN 1476-4504

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Abstract

In 2018, the BBC announced plans to replace their long-established ‘iPlayer Radio’ service with a new platform called BBC Sounds. The new service was promoted as a single space where listeners can consume BBC radio, music and podcasts, creating a single point of interaction between audiences and content. This is, however, far more than an exercise in reframing public service radio content in a new app; it is also a practical application of these policies through the commissioning of content made for online, specifically, younger, audiences. This shift happens not only at a time where traditional broadcasters are exploring ways to re-engage younger listeners but as commentators search for the ‘Netflix of Podcasts’ This article explores the manner in which the BBC Sounds project is a response to current trends in the radio industry and to which it recognizes podcasting as an audio medium that is distinct from but institutionally connected to radio

Item Type: Article
Additional Information: Unable to confirm DOI
Subjects: Design > Electronic Media
Media > Media and Cultural Studies
Media > Radio
Divisions: Faculty of Arts and Creative Industries > School of Media and Communications
Depositing User: Richard Berry
Date Deposited: 14 Jul 2020 09:04
Last Modified: 17 Jul 2020 12:46
URI: http://sure.sunderland.ac.uk/id/eprint/12208
ORCID for Richard Berry: ORCID iD orcid.org/0000-0002-2372-1316

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