Effect of marketing activities, benefits, risks, confusion due to over-choice, price, quality and consumer trust on online tourism purchasing

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Pappas, Nikolaos (2015) Effect of marketing activities, benefits, risks, confusion due to over-choice, price, quality and consumer trust on online tourism purchasing. Journal of Marketing Communications. ISSN 1352-7266
| Item Type: | Article |
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| Depositing User: Nicholas Pappas |
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| Item ID: 6489 |
| Identification Number: 10.1080/13527266.2015.1061037 |
| ISSN: 1352-7266 |
| URI: https://sure.sunderland.ac.uk/id/eprint/6489 | Official URL: http://www.tandfonline.com/doi/full/10.1080/135272... |
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| Date Deposited: 12 Aug 2016 07:46 |
| Last Modified: 03 Jun 2025 15:05 |
| Author: |
Nikolaos Pappas
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University Divisions
Faculty of Business and TechnologyFaculty of Business and Technology > School of Business, Management and Tourism
Subjects
Tourism > TourismActions (login required)
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- Effect of marketing activities, benefits, risks, confusion due to over-choice, price, quality and consumer trust on online tourism purchasing. (deposited 12 Aug 2016 07:46) [Currently Displayed]


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