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Wang, H and Nadda, Vipin (2015) A Revisit of the Concept of Interactivity and its Dimensions. International Journal of Online Marketing, 5 (4). pp. 84-109. ISSN 2156-1753

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Abstract
Item Type: Article
Depositing User: Barry Hall
URI: https://sure.sunderland.ac.uk/id/eprint/9602

Further Details

More Information

Depositing User
Barry Hall

Identifiers

Item ID
9602
Identification Number
10.4018/IJOM.2015100105
ISSN
2156-1753

Users with ORCIDS

Catalogue record

Date Deposited
31 May 2018 08:38
Last Modified
03 Jun 2025 15:13

Contributors

Author
H Wang
Author
Vipin Nadda

University Divisions

Faculty of Business and Technology

Subjects

Tourism

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