Sunderland Repository records the research produced by the University of Sunderland including practice-based research and theses.
Hyseni, Blerton, Abid, M and Nadda, Vipin (2018) Tourism Potential And Future Implications Of Airbnb In Lake District National Park, UK. International Journal of Entrepreneurship Management Innovation and Development, 1 (1). pp. 127-162. ISSN 2516-3051
Sah, S K and Nadda, Vipin (2017) Managing Change and Strategic Thinking: Evidences from Hospitality and Tourism Sector of the UK. International Journal of Academic Research in Business and Social Sciences, 7 (12). pp. 1336-1348. ISSN 2222-6990
Nadda, Vipin, Rafiq, Z and Tyagi, P (2017) Effectiveness and challenges of recruitment process outsourcing (RPO) in the Indian Hotel sector. International Journal of Academic Research in Business and Social Sciences, 7 (2). pp. 218-236. ISSN 2222-6990
Rahimi, Roya, Nadda, Vipin and Hamid, M (2016) HRM Practices in Banking Sector of Pakistan, Case of National Bank of Pakistan. International Journal of Asian Business and Information Management, 7 (2). pp. 25-50. ISSN 1947-9638
Wang, H and Nadda, Vipin (2015) A Revisit of the Concept of Interactivity and its Dimensions. International Journal of Online Marketing, 5 (4). pp. 84-109. ISSN 2156-1753
Sharma, Rashmita, Kumar, Pawan and Nadda, Vipin (2025) Leveraging the Applications of Value Co-creation in Bleisure Travel: Insights from Select Case Studies and Pedagogical Approach. In: Unveiling Bleisure Travellers: Exploring Novel Dimensions for Enriching Social Consumer Engagement Using Big Data Analytics. Emerald Publishing Limited, pp. 259-270. ISBN 978-1-83662-106-5
Dadwal, Sumesh Singh, Kumar, Pawan, Nadda, Vipin and Bowen, Gordon (2025) Data-Driven Hyper-Personalization and Innovations in Services of the B2B Hospitality industry. In: Addressing Contemporary Challenges in the B2B Hospitality Sector. IGI Global, pp. 121-160. ISBN 9798369397602
John, Asha, Tyagi, Pankaj Kumar and Nadda, Vipin (2024) Leveraging Intellectual Property for Sustainable Tourism Growth. In: Navigating Intellectual Property Challenges in Tourism. IGI Global, Hershey, PA, pp. 111-134. ISBN 9798369341711
Sahidi, Bilan and Nadda, Vipin (2024) Corporate Governance and Sustainable Development. In: Governance Strategies for Effective Sustainable Development. IGI Global, pp. 51-64. ISBN 9798369330111
Cantafio, Giuseppe Umberto and Nadda, Vipin (2021) Ecotourism as a Trigger for Economic Development. In: Handbook of Research on the Role of Tourism in Achieving Sustainable Development Goals. IGI Global, pp. 138-150. ISBN 9781799856931
Nadda, Vipin and Arnott, Ian (2019) Marketing Innovation in Tourism. In: Handbook of Research on Innovations in Technology and Marketing for the Connected Consumer. IGI Global, pp. 401-415. ISBN 9781799801313
Nadda, Vipin, Chaudhary, Harminder Singh and Arnott, Ian (2019) Cloud Computing in Tourism. In: Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries. IGI Global, pp. 141-155. ISBN 9781522597834
Munna, Afzal, Nadda, Vipin, Allahyari, Theo, Cantafio, Giuseppe Umberto and Bilan, Bilan (2023) Perspectives on Enhancing Learning Experience Through Digital Strategy in Higher Education. Advances in Educational Technologies and Instructional Design (AETID) . IGI Global. ISBN 9781668482827
Cantafio, Giuseppe Umberto, Nadda, Vipin and Koutrou, Niki (2022) Proceedings of Teaching and Learning Symposium 2022. Coming out of a Pandemic: Lesson Learnt, Innovative Teaching & Learning Insights. IJEMID International Journal of Entrepreneurship, Management, Innovation, and Development, London. (Unpublished)