Cross Cultural opportunities and challenges of retail internationalisation: an empirical research of EU Hypermarkets in Taiwan

Lin, Chia-Shu and Osseo-Asare, Augustus E. (2010) Cross Cultural opportunities and challenges of retail internationalisation: an empirical research of EU Hypermarkets in Taiwan. In: 2010 Academy of Marketing Conference 6-8 July 2011 Coventry University.

Full text not available from this repository.
Item Type: Conference or Workshop Item (Paper)
Additional Information: None
Subjects: Social Sciences > Health and Social Care
Depositing User: Jane Moore
Date Deposited: 19 Dec 2011 16:22
Last Modified: 06 May 2016 13:14
URI: http://sure.sunderland.ac.uk/id/eprint/2555

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