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Cloud Computing in Tourism

Nadda, Vipin, Chaudhary, Harminder Singh and Arnott, Ian (2019) Cloud Computing in Tourism. In: Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries. IGI Global, pp. 141-155. ISBN 9781522597834

Item Type: Book Section

Abstract

With rapid growth and development in technology, cloud computing has become a dominant platform for small businesses as well as major enterprises. Cloud computing streamlines the overall delivery of services and resources, helps keeping the costs in control, and global business is set for a huge change in the way businesses are done. The substantial transformation over the past few years has evolved tourism industry towards Tourism 3.0, where the consumers can easily connect to travel websites and interact by sharing their experiences. This considerably influences the perceptions, expectations and decisions both the actual as well as and potential travelers. This provides sufficient reasons for the tourism industry players to adopt and adept themselves with the latest advancements in the information technology, and the adoption of cloud computing is key in this regard as it provides easy access to a web platform that offers more productive, efficient, and competitive services to promote tourism as a vehicle of sustainable development.

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SWORD Depositor: Publication Router
Depositing User: Publication Router

Identifiers

Item ID: 11028
Identification Number: https://doi.org/10.4018/978-1-5225-9783-4.ch007
ISSN: 2327-5529
ISBN: 9781522597834
URI: http://sure.sunderland.ac.uk/id/eprint/11028

Users with ORCIDS

ORCID for Vipin Nadda: ORCID iD orcid.org/0000-0002-2970-3709

Catalogue record

Date Deposited: 25 Feb 2020 08:42
Last Modified: 03 Nov 2023 04:30

Contributors

Author: Vipin Nadda ORCID iD
Author: Harminder Singh Chaudhary
Author: Ian Arnott

University Divisions

University of Sunderland in London

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