Sunderland Repository records the research produced by the University of Sunderland including practice-based research and theses.
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Stone, Merlin, Aravopoulou, Eleni, Ekinci, Yuksel, Evans, Geraint, Hobbs, Matt, Labib, Ashraf, Laughlin, Paul, Machtynger, Jon and Machtynger, Liz (2020) Artificial Intelligence (AI) in Strategic Marketing Decision-Making: A research agenda. The Bottom Line, 33 (2). ISSN 0888-045X
Stone, Merlin, Aravopoulou, Eleni, Girardi, Gherardo, Weinzierl, Luisa, Laughlin, Paul, Stott, Ryan Neill and Todeva, Emanuela (2017) How platforms are transforming customer information management. The Bottom Line, 30 (3). pp. 216-235. ISSN 0888-045X