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Dixon-Todd, Yvonne, Ward, Janet and Coates, Nigel (2017) Is Student Engagement the Magic wand for a Transformative Marketing Curriculum. UNSPECIFIED.

Document
  • [thumbnail of AM FINAL REPORT June 2017 Final.pdf]
    AM FINAL REPORT June 2017 Final.pdf - Published Version

Abstract
Item Type: Other
Depositing User: Janet Ward
URI: https://sure.sunderland.ac.uk/id/eprint/9464

Further Details

More Information

Depositing User
Janet Ward

Identifiers

Item ID
9464

Users with ORCIDS

ORCID for Yvonne Dixon-Todd
ORCID iD orcid.org/0000-0002-8725-6302

Catalogue record

Date Deposited
17 May 2018 13:22
Last Modified
03 Jun 2025 15:13

Contributors

Author
Yvonne Dixon-Todd ORCID iD
Author
Janet Ward
Author
Nigel Coates

University Divisions

Faculty of Business and Technology > School of Business, Management and Tourism
Faculty of Business and Technology

Subjects

Business and Management > Marketing
Business and Management

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