Is Student Engagement the Magic wand for a Transformative Marketing Curriculum

Dixon-Todd, Yvonne, Ward, Janet and Coates, Nigel (2017) Is Student Engagement the Magic wand for a Transformative Marketing Curriculum. UNSPECIFIED.

Preview

PDF AM FINAL REPORT June 2017 Final.pdf - Published Version Download (334kB) | Preview

More Information

Depositing User: Janet Ward

Identifiers

Item ID: 9464

URI: http://sure.sunderland.ac.uk/id/eprint/9464

Users with ORCIDS

ORCID for Yvonne Dixon-Todd: orcid.org/0000-0002-8725-6302

Catalogue record

Date Deposited: 17 May 2018 13:22

Last Modified: 03 May 2023 03:30

Contributors

Author:	Yvonne Dixon-Todd
Author:	Janet Ward
Author:	Nigel Coates

University Divisions

Faculty of Business, Law and Tourism
Faculty of Business, Law and Tourism > Sunderland Business School

Subjects

Business and Management > Marketing
Business and Management

Actions (login required)

View Item (Repository Staff Only)